Google + Apple = Goople, Goople = World Changing
From Umair on what makes Google and Apple so great:
The ends they’re working towards are similar: Goople aspires to - with laserlike intensity - change the world for the better. And where most of their competitors will sell out everything they believe in for a few bucks and a latte, Goople is deeply, radically purposive: they won’t compromise much, if anything, to achieve the goal of changing the world for the better. (One can argue that Google’s policy of following local content-filtering policies in China is a notable exception.) You’ll never see an ad on Google’s homepage, or a Mac that’s not a joy to use, even if Bill Gates, Gordon Gekko, and Lucifer held a fire sale, and mortgaged the world to Goople.
And that DNA opens new paths to strategy and advantage. Goople finds value chains and industries in deep strategy decay - where innovation and choice are stale, and consumers are besieged by lameness - like marketing, consumer electronics, TV, and perhaps the most troubled of all, mobile and music. Then Goople utterly eviscerates them: it reconstructs radical new ones - where friction has been vaporized, where complexity and variety explode - and so everyone really is better off. When Steve Jobs makes the iPhone carrier-neutral, kiss the traditional mobile value chain goodbye.
How Apple and Google Dominate - Umair Haque, Harvard Business
